A Note From
Ann Radil
Senior Director, KEEN Effect
At KEEN, we've always believed business has a responsibility bigger than the bottom line – reflected in how we design our products, operate, support communities, and engage on the issues that matter.
We call this the State of the Movement because progress is collective. It happens when companies, partners, and communities move together to raise the bar.
This year, we made meaningful progress – reducing our operational carbon footprint, continuing to detoxify our supply chain, and advancing durability and circularity. At the same time, we are clear-eyed about where we need to go further.
We have more work to do. And we intend to do it.
Results We’re KEEN On
Shoes Make an Impact Before You Even Wear Them
66%
Reduction in Scope 1 and Scope 2 emissions (direct emissions and purchased electricity) since 2021
8%
Reduction in Scope 3 emissions (supply chain and value chain activities) on an intensity basis since 2021
product
We Want Forever Shoes. Not a Forever Footprint.
Shoes on feet, not in landfills. We’ve always believed that the most sustainable shoe is the one you can keep wearing. And it shows up in how we design – building products that are made to last, with better materials, and with long-term impact in mind. That’s what our Consciously Created approach is all about.
No single step solves it. But taken together, they add up. Our KEEN.FUSION construction creates a longer-lasting bond between the upper and sole without the use of toxic glues or solvents – and we’re using this innovation in more and more of our shoes: just over 10% in 2025.
We also work hard to reduce the footprint we leave behind. We've been PFAS-free since 2018, years before it became an industry conversation. These "forever chemicals" don't break down in the environment – or in our bodies. Removing them wasn't simple, but we did it anyway. Since beginning this transition in 2014, we estimate reducing the use of intentionally added PFAS by nearly 106,000 kg across our products and supply chain.
CIRCULARITY
There’s No End to How We Combat Waste
Circularity is about keeping shoes in use longer and reducing what gets left behind. We’re building more durable products – like our Seek and Roam trail runners, designed with longer-lasting outsole innovation – and extending our products’ lives through our KEEN Care program that helps people clean, maintain, and repair their footwear.
We’re combatting waste in other new ways, too. In 2025, we relaunched RE.KEEN, our platform for giving KEEN shoes a second life, with a new third-party partner. The updated platform makes it easier for our fans to keep shoes in use longer and trade in ones they no longer wear. More adventures, less impact on the planet.
SUPPLY CHAIN
Most Footwear Brands Don't Make Their Own Shoes. We Do.
We believe in transparency and accountability throughout our supply chain. By owning and operating our own factories, we maintain complete control over working conditions, environmental practices, and product quality.
Of all KEEN shoes are made in factories owned and operated by our parent company
Years of building long-term relationships with our factory partners
Code Of Conduct
Our Code of Conduct outlines standards for our 20 contract factories to ensure safe working conditions, ethical treatment, and environmental responsibility.
KEEN American Built Factory
Expanding our American Built capabilities and producing closer to our U.S. distribution network to help reduce transportation emissions.
KEEN Dominican Republic Factory
Evaluating onsite solar and other renewable energy solutions as we work to reduce manufacturing-related greenhouse gas emissions.
Supply Chain Transparency
In 2025, we joined Sedex, a global platform that standardizes how we audit labor, safety, and environmental conditions across all our suppliers.
KEEN Thailand Factory
Where we prototype and scale improvements like solvent reduction, cleaner manufacturing processes, and safer chemistry innovations.
community
The Better We Do, the More Good We Can Do
We make shoes to make a difference. Being family-owned allows us to use our profits to support our mission of leaving the planet better than we found it.
In 2025, we gave $3.24M in cash grants and product donations to 88 community partners around the world. We protected land through The Conservation Alliance and Runners for Public Lands, launched the Whyser POW slip-on shoe that supports Protect Our Winters climate advocacy efforts, and responded to natural disasters around the world.
When the LA fires swept through Southern California, we donated $30,000 to mutual aid organizations and sent nearly 15,000 pairs of shoes – along with a team of KEENers for a full week – to make sure the right footwear got to the right people.
PEOPLE
We Don’t Just Work Here
At KEEN, we’re not employees, we’re KEENers. And each one of us gets up to 40 hours of paid volunteer time each year to give back to our communities. In 2025, we logged 3,489 hours. Walking the walk is what we love most about working at KEEN.
Volunteer hours logged by KEENers globally in 2025
Years of offering paid volunteer time as a company policy
Solvent-Free Manufacturing
20%
17%
BIPOC Representation At HQ
20%
11%
Women In Director + Roles
50%
36%
100% Renewable Electricity
100%
100%
PFAS-Free Across All Products
2018
Reduced Carbon Footprint Per Pair
8% Lower Since 2021
